O’Neill and Associates has managed crises for healthcare, transportation, broadcast, education and financial service clients, among others. We have overseen successful crisis management following a variety of issues across a broad spectrum of industries and geographic locations and have been able to effectively communicate the appropriate messages to a variety of audiences, including employees, elected officials, government agencies, the media and the general public.
O’Neill and Associates provided a major university with round-the-clock strategic communications counsel and direct crisis media relations services to support the administration’s efforts to address a controversy surrounding its athletics recruiting practices. O’Neill and Associates provided message development to ensure the strongest possible response to the emerging crisis as well as advice on proactive steps the university could take to shape media coverage. With this, O’Neill and Associates presented media training and interview preparation for key university officials and drafted talking points, Q&A documents, fact sheets, advisories and press releases. O’Neill and Associates also furnished outreach to national print and broadcast media outlets to ensure the university’s message was heard, fairly reported and coordinated with representatives and served as additional spokespeople as needed.Read More
O’Neill and Associates developed an exhaustive crisis communications plan that the global business jet company incorporated into its existing emergency response procedures. Additionally, O’Neill and Associates facilitated relationships on the company’s behalf with key policymakers and national and international aviation reporters. The protocol proved successful when one of the company’s planes suffered a midair collision that caused the pilot to have to land without landing gear. O’Neill and Associates then partnered with an international communications firm to coordinate the crisis communications plan globally, providing spokespeople on hand throughout the world.Read More