O’Neill and Associates' energy clients have ranged from utilities and quasi-governmental authorities to private institutions looking to generate their own power. O’Neill and Associates has represented interests related to alternative generation, energy-efficient technologies, energy-related consultancies and nonprofit organizations. Our services include federal relations, state and local government relations, public relations and crisis communications.
Click on the case studies below to see examples of our comprehensive work in the energy sector.
GZA GeoEnvironmental, Inc. (GZA) is one of New England’s largest environmental and geotechnical consulting firms. GZA offers comprehensive engineering, design, remediation, regulatory compliance and construction management services. O’Neill and Associates’ relationship marketing and government relations services helped GZA foster relationships with decision makers at key federal agencies and with key New England business leaders with a particular focus on real estate development, local hospitals and institutions of higher learning.Read More
O’Neill and Associates provided a comprehensive media relations and community outreach campaign to bring ISO-NE’s urgent message of energy efficiency to the audiences it sought. O’Neill and Associates developed and implemented the “Take Charge New England” campaign, which included strategic planning to assess targeted audiences and how to reach them and the development of the campaign theme, messages, slogan, graphic identity and website. O’Neill and Associates also cultivated strategic partnerships. These included relationships with key business leaders such as the Associated Industries of Massachusetts (AIM), the Greater Boston Chamber of Commerce, and the Connecticut Business & Industry Association (CBIA); important nonprofit partners, including the Northeast Energy Efficiency Partnership and the Conversation Law Foundation; policymakers and public officials, including the Attorney General of Connecticut Richard Blumenthal, the Massachusetts Secretary of Economic Development Ranch Kimball, and Lieutenant Governor of Massachusetts Kerry Healey; and retail sponsors Lowe’s Home Improvement and Energy Star, the U.S. government program dedicated to energy efficiency. O’Neill and Associates coordinated simultaneous launch events in Massachusetts and Connecticut that included representation from ISO New England, business leaders, and elected officials and speaking opportunities throughout New England for ISO-NE leaders, including regional chambers of commerce.Read More
SourceOne, a nationally recognized power management company, hired O’Neill and Associates to provide relationship marketing services to support business development efforts in the Massachusetts public sector. SourceOne also sought to incorporate public relations services to generate more exposure in Boston and New York. O’Neill and Associates’ relationship marketing team facilitated key introductions within Massachusetts’ public sector. O’Neill and Associates’ public relations team worked to raise SourceOne’s visibility by drafting and placing bylined articles and op-eds, strengthening relationships between SourceOne’s senior executives and key reporters, developing a website targeting high-level executives and identifying and writing case studies for SourceOne’s marquee projects. These efforts led to new opportunities for SourceOne with several private entities including Boston University Medical Center and the Massachusetts Port Authority. Additionally, O’Neill and Associates secured coverage for SourceOne in national and regional outlets including New England Cable News, University Business magazine, Boston Business Journal, The Boston Globe, Boston Herald, Mass High Tech, Banker & Tradesman and local newspapers across the state.Read More