eMedicalFiles Selects O’Neill and Associates to Support Growth in Massachusetts

Boston, MA (July 17, 2006) – O’Neill and Associates, Boston’s leading full-service government and public relations firm, announced today that eMedicalFiles, an innovative electronic medical records company, has retained the agency’s government marketing services. While preparing to relocate its corporate headquarters to Boston, eMedicalFiles seeks to build its profile among Massachusetts government purchasers.

“Given O’Neill and Associates’ extensive network and experience within the government IT and health care arenas, O’Neill and Associates is the ideal partner to support our business development efforts in Massachusetts,” said James M. Bletzer, eMedicalFiles’ President and Chief Operating Officer. “eMedicalFiles’ smart card, biometric and Internet technologies have the potential to provide simpler, safer, and more secure health services to people in Massachusetts. eMedicalFiles’ web-based interoperable technology is unique in the industry and likely to generate significant cost reductions within the foster care and Medicaid arenas. O’Neill and Associates is pleased to partner with this exciting company to jumpstart their public sector marketing in the region,” said Thomas P. O’Neill III, Chief Executive Officer of O’Neill and Associates.

O’Neill and Associates’ professionals are drawn from local, state and federal government, as well as the private technology sector, which allows the firm to fully understand client needs as well as to utilize their combined resources to reach the desired results in the government arena.

Atlanta-based eMedicalFiles is the first company to incorporate smart card, biometric and web-based technologies to dramatically improve quality and efficiency of information and security while reducing costs. The technology, which is web-based and not enterprise oriented, provides portability of medical records making medical information easily accessible by health care providers and patients, reducing avoidable medical errors, and preventing fraud and abuse due to real-time identity verification.

O’Neill and Associates is led by former Lt. Governor Thomas P. O’Neill III. The agency employs senior level professionals to help clients define the right messages and get those messages to target audiences, including government officials, the media, community leaders and consumers. O’Neill and Associates serves clients in diverse industries, including financial services, transportation, health care, education, and real estate.

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