Former Chicago Bears QB Jim McMahon and Sports Broadcast Legend Bob Lobel to Headline 2018 New England Cannabis Convention

March 1, 2018



As Massachusetts prepares for the July 1, 2018 start of retail marijuana sales for recreational use, some businesses are already looking towards a green future. And, in a few short weeks, the most established and successful players will be under the same roof at the New England Cannabis Convention (NECANN) Boston 2018.

NECANN, the only B2B cannabis convention designed specifically to cater to New England companies and advocates, has grown dramatically since its first show in 2015. This year, the show will feature 225 vendors, over 100 speakers spread across 4 stages, and an expected attendance of over 6,000 visitors.

NECANN focuses on the established medical marijuana industry in Massachusetts, and the businesses that will soon drive the recreational marijuana industry here and in other parts of New England. This year’s featured speakers include former Chicago Bears QB Jim McMahon and revered sports broadcaster Bob Lobel in a panel discussion on using cannabis to treat sports injuries.

Check out the full release below and be sure to sign up for the premiere cannabis industry convention in New England.

Former Chicago Bears QB Jim McMahon and Sports broadcast legend Bob Lobel to headline 2018 New England Cannabis Convention in Boston

Treating sports injuries with marijuana and cannabis entrepreneurialism highlight NECANN trade show March 24-25th at Hynes Convention Center

Boston, Mass (March 1, 2018) – Former Chicago Bears quarterback Jim McMahon and local Boston sports broadcast legend Bob Lobel are among the featured speakers that will highlight the 2018 New England Cannabis Convention in Boston, which returns to the Hynes Convention Center on Saturday, March 24 and Sunday, March 25.

“The cannabis industry in Massachusetts is expanding exponentially and the New England Cannabis Convention has grown three-fold from our first show in 2015,” said Marc Shepard, co-founder and President of NECANN.  “NECANN Boston 2018 will be the biggest cannabis industry event ever in New England, and the speakers, programming and vendor lineup represent the very best this industry has to offer.”

Over 200 vendors and more than 6,000 attendees are expected to attend the two-day NECANN Boston convention, one of the largest and most influential events of its kind in America. Other highlights include a panel discussion on alternative healing for U.S. military veterans; cannabis as the new cash crop for Massachusetts farmers; and the latest research and development advancements in the Bay State marijuana industry. The NECANN Boston show’s return to the Hynes Convention Center comes as retail sales of marijuana for recreational use are set to debut in Massachusetts on July 1, 2018.

McMahon, the irreverent former Chicago Bears quarterback and Super Bowl champion, will join Boston sports broadcasting legend Bob Lobel for the premiere of “The Doc and the Jocks” – a live panel discussion on the role of cannabis in treating sports-related injuries. Moderating the panel will be Dr. Uma Dhanabalan – a Natick-based family medicine practitioner and cannabis therapeutics expert.

“We like to say if it isn’t NECANN then it’s not New England, because we are relentlessly focused on promoting and serving cannabis entrepreneurs in this region,” said Jeff Lawrence, CEO of the New England Cannabis Convention and a NECANN co-founder. “But our mission is also educating the public and the business community about the economic potential of what we believe is the most important regulated industry to emerge in over a century.”

The New England Cannabis Convention is an essential hub for local businesses, investors and entrepreneurs to meet, network and grow. With the Massachusetts cannabis industry projected to reach $2 billion by 2020, programming for NECANN Boston 2018 will feature four separate tracks:

1) Marijuana as medicine

2) Local Cannabis legal, businesses, and investment news

3) Live demos on growing, cloning, making salves and tinctures, and more.

4) Cannabis career and entrepreneurial opportunities

Attendees can network with the over 200 local and national cannabis industry businesses, talk with doctors and health care providers, explore investment & career opportunities, connect with advocacy groups, see the latest developments in lighting, soil, and growing equipment, and purchase a wide variety of accessories. Every facet of the cannabis industry is represented at NECANN Boston 2018. A full list of exhibitors is available at

“Massachusetts has made a commitment to establishing a vibrant cannabis industry, and part of our job at NECANN is to help entrepreneurs work together as a community and keep a majority of the capital circulating locally,” said Shepard. “If we are working together, serving each other, hiring locally and building a business infrastructure for cannabis, then it really can be a $2 billion industry right here in New England.”


Since 2015, NECANN has hosted the largest, most comprehensive Cannabis Industry event series in the northeast.  Our 2018 schedule includes six conventions (Boston, Providence RI, Portland, ME, Northampton, MA, Burlington, VT, and Reno, NV), making it the largest series in the country as the legalization of recreational cannabis use in both Maine and Massachusetts bring ever greater national attention to New England.  Registration for NECANN events is available online at  A limited amount of tickets will also be sold on-site on the days of the shows.  The full programming schedule is available at

Media Contact

Brook O’Meara-Sayen

617-646-1029 (m) 617-987-7458

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